Reportable's "Reportabot"

ChatGPT in a Real World Product: How We Created Reportabot by Building ChatGPT Into Reportable

As the world becomes more digitally connected, the way we communicate has also evolved. Press releases have been a staple of public relations for decades, but how they are written and distributed has changed significantly. Now, thanks to the integration of ChatGPT, a powerful language model developed by OpenAI, Reportable, and Tanooki Labs are revolutionizing how press releases are written and distributed.


Reportable
is a platform that makes it easy for businesses and organizations to create rich-media press releases complete with unlimited photos, videos, file downloads, and an integrated newsroom. “Reportabot”, the new ChatGPT-powered writing assistant from Reportable, gives users access to an advanced release generation engine that can help them write better press releases.


According to Tom Baker, CEO of Reportable, "The integration of ChatGPT into our software gives businesses and organizations a virtual PR assistant to create effective press releases. Our users spend less time agonizing over a first draft, saving invaluable time and money by using an advanced writing tool to craft compelling announcements for them."


Eric Skiff, Co-Founder of Tanooki Labs, the team responsible for the integration of ChatGPT into Reportable, shared his thoughts on the collaboration, saying, "We're excited to be working with Reportable to bring the power of ChatGPT to their users. By integrating this advanced language model into the platform, we're helping businesses and organizations create press releases that are more engaging, more effective, and more likely to achieve their goals."



The integration of ChatGPT into Reportable was a carefully thought-out process that involved rigorous testing of various prompts in refining the output. The team at Tanooki Labs worked closely with the team at Reportable to ensure that the language model was integrated seamlessly into the platform and that it provided a positive user experience.


Tom Baker, CEO of Reportable, shared his thoughts on the process, saying, "We knew that collecting the right information from users was critical to generating great press releases. We designed a user experience that makes it easy for our users to provide the information needed to generate effective press releases. We spent a lot of time testing various prompts to ensure that the output was of high quality and that it was tailored to the specific needs of our users."

The team at Reportable also recognized the importance of creating a seamless user experience, and they worked closely with Tanooki Labs to ensure that Reportabot made it easy for users to provide the right information to generate compelling press releases. The integration also incorporates Reportable’s “Nine Rules for Writing Great Press Releases” and a custom prompt that includes information on a company and its industry. 

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